Openmet Group provides consulting and technology to evaluate and manage the opinions of strategic groups such as employees, clients and other stakeholders. Specialists in work climate studies, customer satisfaction/experience studies and employee and customer evaluation processes.
To enhance Openmet’s visibility on the internet and with the main objective of getting more leads, we have drawn up an SEO strategy to position top keywords that were KPIs for the client in addition to other interesting ones studied through keyword research.
The web has also been optimized based on mobile requests from search engines such as Google and their algorithm updates.
In addition to reviewing and optimizing all the content of the company’s Blog, defining its categories and tags and structuring the articles to be SEO-Friendly.
In the years that we have been working on the Openmet online marketing project, organic visits have increased fivefold, increasing Web traffic and achieving the objectives set by the company.
In addition, in 2021 we have designed and developed a new web project. With WordPress technology for greater scalability and more agile content maintenance by the client.
Based on the Understrap framework to be able to develop a custom project focused on a responsive design and based on the premises of Google’s PageSpeed Insights to optimize the loading speed of the web. A perfect complement to the SEO strategy already implemented.
client: Openmet Group